NitiGrow
NitiGrow
व्यापार · GROW
← NitiGrow

Free WhatsApp link generator

A NitiGrow free tool · Runs in your browser · No signup

Turn your WhatsApp number into a click-to-chat link. Anyone who taps it lands in a chat with you, with your opening message already typed. Put it in your Instagram bio, your Google Business Profile, your website, a QR code on the shop counter, or a Facebook or Instagram ad.

How a WhatsApp click-to-chat link works

WhatsApp supports a public link format, https://wa.me/<number>, that opens a chat with that number on any phone or computer with WhatsApp installed. Adding ?text= puts a message in the customer's text box. They can edit it before sending, and nothing is sent until they tap send.

The number has to be in full international form, as digits only: country code first, then the number, with no plus sign, spaces, brackets or leading zero. An Indian number written as +91 98765 43210 or 098765 43210 becomes wa.me/919876543210. The generator above does that cleanup for you.

Where Indian businesses use it

Writing a pre-filled message that gets sent

The pre-filled text is the first thing your team reads, so make it tell you where the customer came from and what they want: "Hi, I saw the Diwali collection on Instagram" beats "Hi". Use a different message for each place you share the link, so you can tell which channel brings chats. Keep it short. People send short messages and edit long ones.

What a link can't do

A wa.me link starts a conversation. It doesn't send messages for you or keep track of who clicked, and it doesn't let several people answer from one number. When the chats outgrow one phone, that is the job of the WhatsApp Business API with a shared team inbox. Replies to customers who message you first are service messages, and the first 1,000 a month per number are free. See what WhatsApp messages cost in India.

Frequently asked questions

Is a wa.me link free to use?
Yes. wa.me is WhatsApp's own click-to-chat format and costs nothing to create or share. When a customer opens the link and messages you first, your replies within the 24-hour customer service window are service messages; on the WhatsApp Business Platform the first 1,000 per phone number each month are free. The ordinary WhatsApp Business app does not charge per message.
Does the link send the message automatically?
No. The link opens a chat with your number and places the pre-filled text in the customer's message box. They can edit it and choose whether to send it. Nothing is sent until they tap send.
Does it work with the WhatsApp Business app and the WhatsApp Business API?
Yes. A wa.me link only needs a phone number that is registered on WhatsApp, whether it runs on the personal app, the WhatsApp Business app or the WhatsApp Business Platform (API).
Why should I leave out the 0 or +91 when I enter my number?
wa.me links need the full international number as digits only: country code, then the number, with no plus sign, spaces, dashes or leading zero. This tool removes those for you, so 098765 43210 with country code 91 becomes wa.me/919876543210.
Is my phone number stored?
No. The link is built by JavaScript in your browser. The number and message you type are not sent to NitiGrow or anyone else.

Related: WhatsApp Business API · Shared team inbox · WhatsApp marketing guide · Getting the green tick